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    "What's in it for me?" is the only question
that matters to prospects and customers - and you have just seconds to
give a compelling answer. Otherwise, they change the channel, click
away, or toss your catalog or direct mail into the recycle bin. Delivering
the right answer requires expertise on many fronts: analysis and testing,
product development and merchandise selection, offer development, continuity
planning, creative, media selection, and more.
    Altman Dedicated Direct knows how to capture
attention and dollars. Shari Altman, president of Altman Dedicated
Direct, has a proven record of creating successful teams and delivering
"out of the box" solutions. Just one call to Altman Dedicated Direct connects
you with senior direct response experts, each with more than 25 years
of hands-on experience in marketing and merchandising. Tapping into this
deep and broad expertise gives you a fast, low-risk route to new strategies
for improving success -- and new tactics for cutting the time, hassle
and cost of implementing them successfully.
So when the question is, "What's in
it for me?" Altman Dedicated Direct makes sure the answer is: value
to your customer and profit for
your company.
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